WE’RE SEEKING A VICE PRESIDENT, G2M!
Innsena is a strategy-first go-to-market consultancy for the health technology sector. Our consultancy works with public and private sector companies, non-profits and governmental entities to enter new markets, expand services and market share, leverage policy as a tailwind and improve interoperability, patient access and quality. Our ideal candidate is well-versed in G2M strategies spanning B2B healthcare partnership development, public affairs and public relations, sales strategy and enablement, and ideally key government policies affecting the health tech sector.
In this role, a successful candidate will:
- Be an engaged and critical part of the leadership team, supporting company growth and principals in closing new business, growing Innsena’s market reputation and reinforcing/proposing new ways to establish a strong employee culture.
- Serve as a key representative of Innsena, regularly interacting with clients, industry influencers and the market, often connecting clients with key market influencers and partners to build credibility and opportunities for growth.
- Assess, recommend, design, and implement efficient, effective, and innovative approaches to accelerate client growth and impact of the client’s solution.
- Have a firm understanding different types of communications, public affairs/relations, sales structures, partnership strategies, etc. to offer clients counsel on how to build a successful G2M plan.
- Motivate and lead internal teams, building and overseeing integrated strategies across service lines, including communications and market access, supporting client sales and growth, and enhancing and protecting client reputation.
- Inform, drive and design scalable and systematic approaches for go-to-market strategy, communication, and product development for Innsena, including new services and partnerships.
- Represent clients to key industry influencers, including industry influencers, government contacts, the media and others at conferences and meetings.
- Interpret research, policy, and market dynamics to develop effective go-to-market strategies, critical market positioning dynamics, competitive landscape and understand/overcome barriers to growth.
- Actively build your own personal brand to highlight the expertise and acumen of the Innsena team.
- Other activities, as required.
This team member will serve a critical role serving as an integrated resource between Innsena’s market access and communications/public relations teams to maximize impact of our go-to-market strategies and solutions. This is an incredible opportunity to help scale an organization and inform and cultivate organization culture in a virtual consultancy. Responsibilities may change as our team grows.
Experience
An ideal candidate will have between 15+ years of experience in a client-facing role in health tech, policy or related roles, or a mix of work experience and advanced education. A bachelor’s degree is required, a master’s degree is preferred. Experience in the health technology industry is required—experience may have been gained working in a state, federal, non-profit or private sector health technology-focused role. Consulting experience in a client-facing role is strongly preferred. New business development experience required.
Travel
This team is client-first. In-person meetings and travel are a critical part of the job. Travel is estimated to be 20%, but may be up to 50%.
Work setting
nnsena is a virtual consultancy with team members located across the country. We do not care where you work as long as you are able to meet the demands of clients and our consultancy. What does this mean? As just one example, you are welcome to live in Anchorage, Alaska, but you may serve clients located in the east coast time zone and we interact often with government representatives located in Washington, DC. While we strive for work/life balance and ensure no single consultant or team is assigned excessive hours per month, Innsena is a client services organization with a client-first culture. You are expected to support and/or lead calls to accommodate these influencers and clients no matter where you live.
Innsena is a diverse company that is dedicated to creating an inspiring workplace for all. We are an equal opportunity employer committed to an equitable workforce. It is our policy to recruit, hire, train, and promote persons in all jobs without regard to race, religion, ethnicity, gender, sexual orientation, age, marital status, veteran status, disability, or any protected category.
Culture
Innsena is a client-first organization. People are our product.We work hard to build an environment for you to grow and experience life while you work here. We invest in our people and require that in exchange our people invest in building this consultancy with the goal of being the best in the industry.
We only hire the best, and our people have autonomy and flexibility to meet client needs. We celebrate each other’s differences – it’s what makes everyone at Innsena valuable. Religious, sexual, political, and cultural differences will always be respected at Innsena. We only hire the best – which means we have a lot of smart people with strong opinions. We listen and learn from each other, and that ultimately pushes us to be better at our jobs.
We are not afraid of responsibility and accountability. We work hard, and we play even harder – but your preference for the latter is up to you. We cultivate and support personal interests and priorities outside of Innsena, as long as you continue to uphold our pillars and meet client needs.
Our pillars
Hustle. We’re not playing games – excel and have a great time. Laziness is never acceptable, and don’t take yourself too seriously.
Cosmos. Never think small; watch the goal; always recognize how your actions impact others (Innsena, clients, the market, etc.).
Relationships. Our whole business is relationships – to each other, to the industry, to clients – and how they all interrelate. Actively pursue and nurture them.
Think. Then move. We don’t check boxes here. Figure out what’s going to work and make it happen, and never delay action for small stuff.
Flexibility. You’re an adult. Do your job however and whenever you want as long as it gets done and you adhere to our other pillars.
To apply
Email: careers@innsena.com
WE’RE SEEKING A SENIOR MANAGER OF MEDIA RELATIONS!
Are you an organized, passionate, and experienced media relations professional? Are you driven by getting your clients placed in national, business and trade media? If so, let’s talk!
Why us?
- We live and breathe healthcare – we give you the time and space to be an expert in our field and do something meaningful by shaping and telling client stories.
- We offer flexible work environments and hours, with consultants and clients across the U.S.
- We prioritize long-lasting relationships with mutual respect, trust, and appreciation – that includes you, our clients, our partners, etc.
- We celebrate what makes you the best; whether you prefer talking to media 24/7 or love client management, we believe amazing teams are built by valuing individuality.
- We offer full benefits, unlimited PTO, 401k match, incentive and annual bonuses, mini waffle makers, free avocado toast, etc.
- We want to hear your ideas and invite you to be an integral part of our growth and success.
Who we need: Senior Manager of Media Relations
- Media relations professional with a passion for healthcare and technology.
- Outcomes-oriented strategist who is adept at developing compelling storylines and placing clients in national news, business and healthcare trade media.
- Voracious consumer of news who can identify and leverage coverage trends to reach client goals.
- Driven individual who thrives in a team environment.
- Proactive, detail-oriented, organized and motivated to succeed.
- Dedicated, hard worker who is interested in helping our agency grow.
- Can-do attitude.
Qualifications
- 6+ years of experience in B2B, technology and/or healthcare PR; with a minimum of 5 years agency experience or equivalent.
- Ability to work in a fast-moving, dynamic, virtual environment.
- Strong written and verbal communication skills.
- Bachelor’s degree in public relations, communications, journalism, English or a related field.
- Familiarity with media tools like MuckRack, Cision, HARO and Business Wire.
Responsibilities
- Identifying and developing pitch angles that appeal to media reaching clients’ target audiences based on client data, conversations and research.
- Pitching and securing media opportunities for clients and seeing those opportunities through from pitch to coverage.
- Building and nurturing high-value journalist relationships.
- Developing media lists, briefing materials, media pitches, press releases and more.
- Reporting on client coverage and industry news; pulling together share of voice reports and other metrics for clients and their competitors.
- Coordinating with account and content teams to align efforts with thought leadership, content development, awards, speaking and social strategy work.
Working with Innsena
Work setting: Flexible and awesome.
Innsena is a virtual consultancy with team members located across the country. We do not care where or even when you work as long as you meet the demands of clients and our consultancy. What does this mean? Innsena is a client services organization with a client-first culture. You are expected to support and/or lead calls to accommodate these influencers and clients no matter where you live. For example, spend your summers living in San Diego but you may still be required to travel to Omaha regularly to meet with a major client if that is what the client relationship, scope of work, or your practice lead requires.
Culture: People are our product.
We work hard to build an environment for you to grow and experience life while you work here. We invest in our people and require that in exchange our people invest in building this consultancy with the goal of being the best in the industry. Our people have autonomy and flexibility to meet client needs. We celebrate each other’s differences – it’s what makes everyone at Innsena valuable. A hundred people with the same backgrounds equate to boring and failed output. Religious, sexual, political, and cultural differences will always be respected at Innsena. We hire the best – which means we have a lot of smart people with strong opinions. We listen and learn from each other, and that ultimately pushes us to be better at our jobs. We are not afraid of responsibility and accountability.
To apply
Email: careers@innsena.com
WE’RE SEEKING A MEDIA RELATIONS SPECIALIST!
Are you an organized, passionate, and experienced PR or media relations specialist? Are you driven by getting your clients placed in national, trade and local media? If so, let’s talk!
Why us?
- We live and breathe healthcare – we give you the time and space to be an expert in our field and do something meaningful by shaping and telling client stories
- We offer flexible work environments and hours, with consultants and clients across the U.S.
- We prioritize long-lasting relationships with mutual respect, trust, and appreciation – that includes you, our clients, our partners, etc.
- We celebrate what makes you the best; whether you prefer talking to media 24/7 or love client management, we believe amazing teams are built by valuing individuality
- We offer full benefits, unlimited PTO, 401k match, incentive and annual bonuses, mini waffle makers, free avocado toast, etc.
- We want to hear your ideas and invite you to be an integral part of our growth and success
Who we need: Media relations specialist
- A driven individual who is eager to learn and thrives in a team environment
- Proactive, detail-oriented, organized and motivated to succeed
- Interested in healthcare and technology industries – including B2B, consumer and everything between
- Dedicated, hard worker who is interested in strengthening their PR chops and helping our agency grow
Qualifications:
- 3-5 years of post-college experience in B2B, technology and/or healthcare PR; 2+ years agency experience or equivalent preferred
- Ability to work in a fast-moving, dynamic environment
- Strong written and verbal communication skills
- Bachelor’s degree in public relations, communications, journalism, English or a related field
- Familiarity with media tools like MuckRack, Cision, HARO and Business Wire is preferred but not required
Responsibilities
- Pitching and securing media opportunities for clients and seeing those opportunities through from pitch to coverage.
- Developing media lists, briefing materials, media pitches, press releases and more
- Monitor for and report on client coverage and industry news; pull together share of voice reports for clients and their competitors
- Research award opportunities, editorial calendars and speaking submissions for trade events
- Work with the team to brainstorm unique ideas to pitch to relevant media on behalf of our clients
Working with Innsena
Work setting: Flexible and awesome.
Innsena is a virtual consultancy with team members located across the country. We do not care where or even when you work as long as you meet the demands of clients and our consultancy. What does this mean? Innsena is a client services organization with a client-first culture. You are expected to support and/or lead calls to accommodate these influencers and clients no matter where you live. For example, spend your summers living in San Diego but you may still be required to travel to Omaha regularly to meet with a major client if that is what the client relationship, scope of work, or your practice lead requires.
Culture: People are our product.
We work hard to build an environment for you to grow and experience life while you work here. We invest in our people and require that in exchange our people invest in building this consultancy with the goal of being the best in the industry. Our people have autonomy and flexibility to meet client needs. We celebrate each other’s differences – it’s what makes everyone at Innsena valuable. A hundred people with the same backgrounds equate to boring and failed output. Religious, sexual, political, and cultural differences will always be respected at Innsena. We hire the best – which means we have a lot of smart people with strong opinions. We listen and learn from each other, and that ultimately pushes us to be better at our jobs. We are not afraid of responsibility and accountability.
To apply
Email: careers@innsena.com
Junior Health Policy and Research Analyst, Market Access
Innsena is a strategy-first go-to-market consultancy for the health technology sector. Our market access practice works with companies, non-profits, and governmental entities to enter new markets, expand services, and market share, leverage policy as a tailwind and improve interoperability and patient access across states.
The Junior Health Policy and Research Analyst supports the overall Market Access team and our clients. This position will inform key decisions related to the client strategic advice, make recommendations, and work constructively with clients, consultants, and other partners.
Job Description
The Health Policy and Research Analyst should be highly ambitious in their pursuit of growth and achieving excellence, have real world experience in health policy and research, and excellent communications and outreach skills. This person should be detail-oriented, organized, and able to multi-task. In this role, a successful candidate will:
- Research national policies, innovative models, and promising practices to inform client approaches and program or technology development.
- Assist in analyzing data from the field; use data findings to propose strategy and/or adjustments to workflow, messaging, etc.
- Create materials that effectively explain and educate Innsena staff on critical policy topics and/or proposed rulemaking impacting clients.
- Proactively ensure staff are informed of policy issues relevant to their work; gather input on what kind of information or training would improve their effectiveness.
- Organize and/or help facilitate training and Q&A sessions for staff and/or clients as needed.
- Support and identify opportunities for cross-unit collaboration and sharing of information.
- Support market analysis and assessments for clients.
- Provide support for stakeholder meetings, including listening sessions and workshops.
- Collaborate with the team to maintain contact lists for interested parties related to implementation activities and pilots.
- Actively build your own personal brand to highlight the expertise and acumen of the Innsena team.
- Other duties, as required.
The market access team works closely with Innsena’s communications and public relationship team to maximize impact of our go-to-market strategies and solutions. As we implement our work alongside our clients, the communications and public relations team is right there to celebrate and promote the work. They also help influence key markets through thoughtful publications and media.
Innsena’s market access practice is a growing team with a rapidly expanding client base. This is an incredible opportunity to help scale an organization and inform and cultivate organization culture in a virtual consultancy. Responsibilities may change as our team grows.
Experience
An ideal candidate will have a baccalaureate degree from an accredited college and two years of experience in public health, Medicaid or healthcare in an area related to the duties described above; or high school graduation or equivalent and six years of experience in public health, Medicaid or healthcare activities in an area related to the duties as described above; or education and/or experience which is equivalent.
Preferred experience includes enthusiasm and a commitment to improving healthcare in our nation broadly. Eagerness to learn, ask questions and solve problems in a fast-paced environment. Flexible and demonstrated ability to take on varied assignments and meet deadlines. Experience with research and policy analysis in a professional setting and an understanding of implications of policy implementation. Experience with public health, Medicaid, and healthcare in general. Ability to effectively present information in verbal, written and visual formats to program management, program leadership and non-technical audiences.
Travel
This team is client-first. In-person meetings and travel are a critical part of the job. Travel is estimated to be 10%, but may be up to 30%.
Work setting
Innsena is a virtual consultancy with team members located across the country. We do not care where you work if you can meet the demands of clients and our consultancy. What does this mean? As just one example, you are welcome to live in Anchorage, Alaska, but you may serve clients located in the east coast time zone and we interact often with government representatives located in Washington, DC. While we strive for work/life balance and ensure no single consultant or team is assigned excessive hours per month, Innsena is a client services organization with a client-first culture. You are expected to support and/or lead calls to accommodate these influencers and clients no matter where you live.
Innsena is a diverse company that is dedicated to creating an inspiring workplace for all. We are an equal opportunity employer committed to an equitable workforce. It is our policy to recruit, hire, train, and promote persons in all jobs without regard to race, religion, ethnicity, gender, sexual orientation, age, marital status, veteran status, disability, or any protected category.
Culture
Innsena is a client-first organization. People are our product. We work hard to build an environment for you to grow and experience life while you work here. We invest in our people and require that in exchange our people invest in building this consultancy with the goal of being the best in the industry.
We only hire the best, and our people have autonomy and flexibility to meet client needs. We celebrate each other’s differences – it’s what makes everyone at Innsena valuable. Religious, sexual, political, and cultural differences will always be respected at Innsena. We only hire the best – which means we have a lot of smart people with strong opinions. We listen and learn from each other, and that pushes us to be better at our jobs.
We are not afraid of responsibility and accountability. We work hard, and we play even harder – but your preference for the latter is up to you. We cultivate and support personal interests and priorities outside of Innsena, as long as you continue to uphold our pillars and meet client needs.
Our pillars:
- Hustle. We’re not playing games – excel and have a great time. Laziness is never acceptable, and don’t take yourself too seriously.
- Cosmos. Never think small; watch the goal; always recognize how your actions impact others (Innsena, clients, the market, etc.).
- Relationships. Our whole business is relationships – with each other, with the industry, with clients – and how they all interrelate. Actively pursue and nurture them.
- Think. Then move. We don’t check boxes here. Figure out what’s going to work and make it happen, and never delay action for small stuff.
- Flexibility. You’re an adult. Do your job, however, and whenever you want as long as it gets done and you adhere to our other pillars.
To apply
Email: careers@innsena.com
